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Sold For Gold

May 20, 2022

@GoCleanCo House Listing Strategies 

Congrats on making the decision to sell your house! Easy decision or not, now comes the hard part. In order to get top dollar, do it right! Staging and selling your house while it’s dirty is a huge no no. When buyers see a filthy house on the market, they assume that you do not take care of the place. If a homeowner can’t be bothered to vacuum, how on earth are they maintaining their furnace?

Technology has upgraded the real estate market. Drones, 3D house tours and high definition photography are being used to attract potential buyers. However, all that tech is useless if you don’t put in the work first. 

Lucky for you, we have a moving checklist download that can hold your hand through this process. 

When you buy through our links, we may earn a small commission.


There isn’t a more perfect time to take inventory of what you own. If things are still in boxes from the last move, you do not need to take them with you. Go through everything and decide to keep, sell, donate, or trash. Old electronics can all be donated or recycled. Hold on to sentimental items of course but don’t make excuses just to keep them.

One of the main things new buyers are looking for is how much room there is. If your storage areas are overflowing, they are going to assume that there is a lack of storage space, so keep this in mind when purging. Make room and open space so that they can visualize their things in your home. Pro Tip: You can start packing items you don’t use daily while you purge. Anything you pack now, doesn’t need to be packed for moving! Rent a storage locker, shipping container, or borrow temporary space so you don’t have packed boxes sitting around for people to trip over. While you are showing your home it needs to remain organized, so don’t overstock the pantry, and keep your junk drawer tidy. If there is a garage or indoor parking stall, you should be able to fit a car in it. Feel free to peruse our moving must-haves (Canada) (USA) on Amazon if you need supplies. 

Repair and Paint

Repair is a necessity if you want to sell for a good price and in a reasonable timeframe. You can hire these jobs out or tackle them yourself but it needs to be done correctly and up to code. A hack job is a waste of time for you and potential buyers. They will only see what needs redoing. 

These repairs can include: 

  • Filling ALL holes in drywall, including the holes left after you take down shelving, window coverings and media. 
  • If carpet or flooring is damaged, replacement should be considered. 
  • If you know major appliances are broken please be a good human and disclose or replace them. 
  • Wash your walls with powdered Tide® or TSP (Trisodium Phosphate) and repaint any damaged or non-neutral walls. A neutral, easy to maintain paint color will be an asset to any listing. 

The seller (you) can always work the cost of paint, product and labor into the price of the home. Doing these repairs and maintenance BEFORE you list shows that you take care of things. Tackle that to-do list to get those items off of the buyer’s mind.

Take Down Personal Items

Your family members are all very beautiful but people need to picture their own decor and family portraits on the walls, not yours. Don’t overthink it, take it all down. It now belongs in your next house. Achievements and memorabilia should be packed up too. Protect yourself by packing away any items or paperwork that could compromise your physical or digital security. 


This might be a no brainer but clutter means different things to different people.  Think: blank canvas. You want your HOUSE to take center stage, not the things in it. Your kitchen countertops can’t shine if they are covered in appliances and other random crap! Go ahead and showcase a couple cookbooks but you do not need all 28 of them out. Same goes for bathrooms, nothing on the counter tops. Buyers don’t want to see your dirty toothbrush, hairbrush, and half empty toothpaste.

Furniture can also be a form of clutter. Too much in one room will make the room appear smaller. Keep in mind that people are walking through the home, so stage furniture to keep pathways clear and as much open space as possible. It may be your perfect room but trust us when we say clutter overwhelms people. 


Natural and indoor lighting is an essential selling feature. Replace old bulbs with new soft white/warm white ones. Natural light is important to show off too. It not only is gorgeous but allows views to be seen. Open your curtains and blinds! If showings are done at night, turn every single light on, and make sure the exterior lighting is functioning properly. 

Curb Appeal

Remember that the exterior of your home forms a buyer’s first impression. It can make or break the sale within the first few minutes.  How you keep the exterior of your house says alot about its general maintenance. Cobwebs and caked-on dust and water marks will not get you the feedback you are wanting. Consider how flawless showhomes look and how they draw a desire to live there, even on the outside. It’s the meticulous details that matter. The driveway, stairs, house numbers, deck/porch railings and mailboxes all need to shine. If you don’t own a pressure washer, now may be the time to invest (Canada) (USA). Lawns and gardens should be at their best too. Even if you are selling a small studio apartment, your personal door and balcony better be in tip top shape. 


Keep the house clean while you are showing it! This makes the house attractive and shows that you take care of it. Keep clean hand towels in each bathroom and make sure that toilets are flushed and lids are closed. Double check that there is toilet paper.  

If you have pets, please clean up their messes. This includes training pads, eating areas, carpet stains, outdoor waste and indoor litter. It is best to minimize their footprint (pun intended) in the house. Send them to doggy daycare during showings, or take them with you, if possible. 

Once the property has sold and everything has been moved out, you need to do one final deep clean. “Broom swept” may be the industry standard but do the new owners a solid and do your very best. When the house is empty it is an easier task. This may take all day, but recruit family or friends and make it a fun time. Music, pizza and bleach…who could ask for more fun?! Make sure not to pack your essential cleaning tools and products. Garbage bags and paper towels are often forgotten. (Canada) (USA)

  • Start at the front door and work your way in a circle room by room, making your way back around. Vacuuming and mopping your way out!  
  • Remember to clean your windows, inside and out including all the tracks and screens.  
  • Vacuum your way out of the room, Be proud and keep on bleaching on! 
  • The garage or any private storage units that come with the home will need to be deep cleaned as well. 
  • Garbage, recycling and compost bins need to stay with the house, so you should disinfect them for the new owners. This is a job for hot water and bleach.  

Our moving checklist has handy checklists for each and every room in your home if you’d like a more in-depth list.

Best of luck with your next purchase and move. Cherish the memories from this house but leave it knowing that you have created a wonderful home, one that is ready and waiting for the new owners.  Keep the good Karma coming your way, good job! 

For a list of our favorite products, click here.

– Katie @GoCleanCo

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Sep 19

We kicked off the Fall Cleaning Challenge by flying to Burnaby, British Columbia and cleaning our Spring Cleaning Challenge (2023) winners house! We had so much fun doing this clean. Lots of team work, planning and love was poured into this project! Getting cheered on by you folks makes it all worth it! Being able to pay our good fortune forward to our followers makes us all warm and fuzzy. Big thanks to our brand partners who generously hooked us up with so much gifted stuff for the winner. We all need to go nap for 3 days now 😂 Did you enter the Fall Cleaning Challenge so that this can be you Spring 2024?! Link in our bio or head to our website to enter. #cleaning Special thanks to @ruggable @bollandbranch @oceansalesltd @proctergamble @amazoninfluencerprogram 💕

Sep 15

Want to open your front door and see our smiling faces coming to clean your house? Then you better get over to on Monday, September 18th and join the Fall Cleaning Challenge! That’s right, the Grand Prize is a house clean by yours truly and my crew. We fly to you and give your house a top to bottom clean like only we can. How does the Fall Cleaning Challenge work? Each week for four weeks follow along and clean your house with me! Plus we have soooo cool many prizes! Each week we will be giving away some of my favorite things like @bollandbranch @ruggable @sharkbeauty blow dryers, and my personal fav cold hard 💰 to help you catch up on bills, buy a new vacuum or hire someone to help you with your looming House Work if you can’t get caught up! If you want to see more of our adventure at the Spring Cleaning Challenge winners house stay tuned in stories for the next few days PLUS we are filming it all for YouTube and you can watch it all the behind the scenes dirty laundry…The good, the bad…the filthy. Love you folks. For reals. 💕 Thank you for making our job so fun! #cleaningmotivation

Aug 25

No visit from @hellohairhouse is complete without a kitchen haircut! #fallhairtrends

Aug 24

The Fall Cleaning Challenge starts on Monday Sept 18th, 2023. Y’all ready? The download will be available on September 18th and the grand prize is a house clean by yours truly! We also have some new vacuum testing coming your way 😈 My garage is FULL of suckers baby and I’m not mad about it. #fallcleaning

Aug 19

Update: It’s a damn ice box in here and I’ve been sleeping like a baby. #airconditioning

Aug 8

Perfect example that cleaning 👏🏻 is 👏🏻 home 👏🏻 maintenance 👏🏻 Take care of your stuff and it will last longer. This little handy-dandy-doo-dad scrubber is linked in my Amazon Storefront. #cleaningtips

Aug 3

Had fun in the angels’ city chasing fortune and fame 😎 Thanks @amazoninfluencerprogram for #hosting me. And no I didn’t get tickets to any shows this weekend but for the rest of you—take the moment and taste it. 🫶🏼

Jul 19

To the Salon!!!!!! (Or in this case, the laundry room.) Saved these fabulous scuffed up pumps with some @tidelaundrystainremover a cloth and some patience. Just in time for @barbiethemovie premiere! Have fun @lauren_lally always happy to be of service 🫡 #barbiethemovie

Jul 12

Bathroom organization top picks! Everything is in my storefront to 🛍️ #amazonfinds

Jul 11

Summer is here! Clean up your space so you actually want to hangout in it. That hot tub…it’s not mine…k🤦🏼‍♀️ Link in bio for these products, some are on sale for Prime Day, just check the albums for your country.

Jul 11

Robot Vacuum Fight Club! 💪🏻 Things we threw on the floor: Shreddies, Powdered Tide, (clean) Cat Litter, A crumbled up loaf of sourdough and good old dirt! Stay tuned for the results. 🧐 #thiswasmorefunthaniexpected

Jul 8

Spent my morning making a very aesthetically pleasing Raspberry Pie Reel for y’all but it ended up being a Raspberry Scramble 🥴💀 Wasn’t gonna post it BUT when life feels like a scramble it can still be delicious. 🤌🏼🤌🏼🤌🏼 Please consider this my official petition to bring @jello back as a dessert staple.

Jul 7

Shower tracked destroyed with built up hard water minerals? Here’s an easy solution with a simple house hold ingredient and elbow grease. Still gonna take some scrubbing friends, good results take work. #cleaningtips

Jul 6

Is pressure washing considered a form of therapy? Asking for a friend. #backupvocalsduuuuuuuuupe

Jun 29

Years in the making…it’s FINALLY here…and it’s a masterpiece. Over the years I have received thousands of DM’s asking what to pick when renovating your home. What is the easiest to clean? What will survive the test of time? So I compiled it all here in our Home Renovation Guide. Apologies for taking so long but we kept adding and it kept getting longer and longer. This has been a labour of love. Link in bio to purchase or tap to shop! #itsbeenalongtimecoming

Jun 21

Sounds like a lot of you have slime problems. Here’s how we got it out! Sprinkle baking soda on the slime and smush it down into the carpet fibres so it gets in deep. Add straight vinegar and let it sit for about 30 mins. Scrub it with a brush. Repeat until it’s gone! When you repeat, you need to let it sit each time for 30 mins so it starts to break down the slime. We scrubbed for 30 mins too, don’t give up! Think about how expensive the damn carpet is to replace and that will give you lots of energy! As always: It is a good idea to test an inconspicuous spot first (like in a closet) before try you so this because all carpets are different. Try at your own risk but also if you have dried slime all over your carpet I think you are screwed anyways. GOOD LUCK and report back. #slime #slimetoturial

Jun 18

I’m a simple creature. Here’s the haul I promised from the viral sweater set. Yellow usually isn’t my colour but I’m feeling it the most! Wearing a medium, it’s machine washable but I have been laying it flat to dry. Everything is linked in my bio and up in my stories. #amazonfinds

Jun 17

If you thought I was going to miss an opportunity to use this bop, you were wrong. Happy Father’s Day to all the Dads out there, reminder that a clean tractor is a sexy tractor. @kubotacanada if you wanna detail this thing next year LMK. 🚜 🧽 🫧😎

Jun 16

5 days left to get in that spring clean!!  😂💪🏻 Here’s a round up of all the stuff we’ve cleaned with @mrclean if you need some inspiration! It’s been quite the journey 😵‍💫🤢What else do y’all use @mrclean for? #mrcleanpartner #sponsored

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